Event Discovery App
Overview
Eventpop is an online platform to discover events that match your interests. In 2020, Eventpop wanted to enhance the experience and bring people together. We decided to add the "Search by location" feature to the Eventpop Application that allowed users to search and filter upcoming events in their town.
My role: UX/UI Designer
Platforms: Mobile App
Disciplines: UX/UI, Prototyping, User Research/Testing
Tools: Figma
Launch: February 2020
Problems
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It was difficult to browse events on the explore page.
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Users couldn't search events by date.
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Users couldn't search for free tickets.
Design Process
Design Process
Design Process
1.
Research and interview a focus group to collect user experience from direct and indirect competitor apps.
Design Process
Design Process
4.
Test the designs with a focus group to find the best solution for searching by location
Design Process
Design Process
2.
Collect interaction to find the similar patterns for future development.
Design Process
Design Process
5.
Develop final design and polish the visual before handoff to the developer team.
Design Process
Design Process
3.
Design 2 different designs to check business requirements and user experience.
Design Process
Design Process
6.
Support developer team throughout
development process
Design 1
Based on the user feedback from the interview, I decided to add a section that guides users to search for what they're looking for. Users can search based on category, specific date, or location. I also added trending categories for a quicker search.
After testing this design, some users said the "What are you looking for?" section is good for users who know exactly what they want. But, some users said it would be nicer to show event posters because many users recognize the event from the poster. This design made them feel lost and didn't know where to start.
Design 2
After receiving feedback from the first design, I changed the "Trending Category" to "Just Announced". This section will suggest new events and make users feel they see new events everytime they open this app.
After testing this design, many users started scrolling to see new events, and the "What are you looking for?" section became less focused.
Solutions
Combined Search and Location
In order to help users find events quickly, I decided to combine "What are you looking for?" and search into one section. Because most users will look for a search icon when they can't find something.
Filter price and category in local search
In order to help users find events quickly, I decided to combine "What are you looking for?" and search into one section. Because most users will look for a search icon when they can't find something.
Combined Search and Location
In order to help users find events quickly, I decided to combine "What are you looking for?" and search into one section. Because most users will look for a search icon when they can't find something.
What I have learned from this project?
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double-click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you.